Skip to content
ALLIANCEBRIDGE

How it works

A clear path from first call to first payout.

Every step is designed to protect both sides: verified talent for brands, serious brands for experts, and transparent numbers for everyone.

I'm a Brand I'm a Media Buyer

The full timeline

Seven stages. No surprises.

Here's what happens at each stage, what's expected of you, and what we take care of.

  1. 1

    Application

    Day 0
    Brands
    Complete the brand application: goals, budget, margins, platforms and markets.
    Experts
    Apply with your platforms, spend history, niches and links to your case studies.
    Alliance Bridge
    We review every application personally and reply within [48 hours].
  2. 2

    Vetting and discovery

    Days 1–5
    Brands
    A 20–30 minute discovery call to understand your unit economics, targets and what's been tried before.
    Experts
    Result verification, a live account walkthrough, a strategy exercise and reference checks.
    Alliance Bridge
    We define the brand's success criteria and confirm the expert's verified strengths.
  3. 3

    Matching

    [7–14 days]
    Brands
    Receive a shortlist of 2–3 experts with verified results in your niche and platforms. Interview them.
    Experts
    Receive a brief for a brand that fits your expertise. Meet the founder or marketing lead.
    Alliance Bridge
    We facilitate introductions, answer questions on both sides and help you both make a confident choice.
  4. 4

    Trial and onboarding

    [30 days]
    Brands
    Sign the contract and mutual NDA, grant partner access to your ad accounts and analytics, agree trial targets.
    Experts
    Audit the accounts, present a 30-day plan and start executing against agreed targets.
    Alliance Bridge
    We draft the contract including the profit formula, set up shared dashboards and run a kick-off call.
  5. 5

    Scaling

    Month 2+
    Brands
    Move to a rolling Growth Partner engagement. Expand budget as profitability is proven.
    Experts
    Scale what works, test new angles and channels, and send weekly updates to the brand.
    Alliance Bridge
    Your account manager runs monthly check-ins and quarterly strategy reviews with both sides.
  6. 6

    Monthly reporting

    Days 1–5 of each month
    Brands
    Review and sign off the reconciled report: spend, revenue, costs and net profit.
    Experts
    Review the same report and confirm the figures your commission is based on.
    Alliance Bridge
    We pull platform and store data, reconcile it against the contract formula and resolve any questions.
  7. 7

    Payouts

    By the [10th]
    Brands
    Pay one invoice covering the ad spend fee and profit commission.
    Experts
    Receive your earnings via Stripe, directly to your bank account.
    Alliance Bridge
    We invoice the brand, collect payment and pay the expert on schedule.

Ready to start?

Whether you're a brand ready to scale with proven talent or an expert ready to work with serious brands, it starts with one conversation.

I'm a Brand — Find Ad Talent I'm a Media Buyer — Apply to Join

Prefer to talk first? Book a 20-minute call